Social Media Community Management Specialist
Introduction to MyEyeDr.
How do you see yourself today? Are you looking for that unique opportunity where you can make a difference in the lives of the patients we serve? MyEyeDr.
is a high-growth, premier healthcare company:
a total vision care concept with a unique retail experience.
Our trusted community doctors and knowledgeable teams are all focused on helping our patients live their best lives by delivering an exceptional, personalized experience to each of our patients in every interaction.
Our business model is unlike others in the industry:
we make healthcare accessible by welcoming all insurance and providing a great selection of stylish eyewear that meets the diverse needs of our patients.
This role provides a chance for you to build your professional career with an organization that is purposeful and whose values drive actions.
The Social Media Community Management Specialist is a key member of our Patient Care team, responsible for engagement and listening across all social media platforms.
This role requires a combination of creativity, strategic thinking, and execution.
This person will work collaboratively with cross-functional teams including communications, marketing, product, design, and support to roll out targeted social media campaigns and manage patient issues online.
You'll be expected to work independently, working proactively to drive the social media program.
You'll be challenged and encouraged to think outside the box on creative and experiential ideas.
You will play a key role in communicating to our customers and key stakeholders within the company, so you must be comfortable, confident and professional at all levels.
Actively listen and build MyEyeDr.
's brand within the social community by proactively overseeing and engaging content related to our industry, customers content, influencers and/or developers.
Tag and track themes and sentiment on brand content for positive, neutral and negative commentary to gather insights, feedback and report to be shared with the broader team.
Serve as liaison between cross-functional teams including communications, product, and marketing support and growth to get ahead of potential issues and respond to questions and comments on social media channels directly or loop in the right team to jump in.
Lead social media engagement campaigns that support specific communications and marketing initiatives including product launches, company-wide announcements, and other campaigns.
Help build from the ground up customer care social media brand voice to help position the company as a nationally recognized and beloved brand Respond to and monitor conversations with customers and influencers across social media platforms, including Facebook, Instagram, LinkedIn, Pinterest, and Twitter Leverage Social Media Tools daily to monitor engagement across social media and listen to emerging themes and trends Work on a collaborative and cross-functional team, working closely with the Brand Marketing, Patient Care and Performance Marketing teams Track and measure success of social media engagement initiatives Ensure all social media engagement is consistent with branding, positioning, voice and messaging Working in a fast-paced environment that values self-starters, solid judgment and fast decision-making 2-3 years experience in social media marketing and/or brand marketing, healthcare industry or retail industry experience is a plus.
Multi-location social media experience is a plus We are in search of that unique individual who is inspired by a career focused on helping others and providing quality care while continuously growing professionally and improving MyEyeDr.
in meaningful ways.
If this is you, we encourage you to apply so you can get your journey started with MyEyeDr.
where you can help people see, look, and be their very best.
Other details Pay Type Salary.
Estimated Salary: $20 to $28 per hour based on qualifications.
How do you see yourself today? Are you looking for that unique opportunity where you can make a difference in the lives of the patients we serve? MyEyeDr.
is a high-growth, premier healthcare company:
a total vision care concept with a unique retail experience.
Our trusted community doctors and knowledgeable teams are all focused on helping our patients live their best lives by delivering an exceptional, personalized experience to each of our patients in every interaction.
Our business model is unlike others in the industry:
we make healthcare accessible by welcoming all insurance and providing a great selection of stylish eyewear that meets the diverse needs of our patients.
This role provides a chance for you to build your professional career with an organization that is purposeful and whose values drive actions.
The Social Media Community Management Specialist is a key member of our Patient Care team, responsible for engagement and listening across all social media platforms.
This role requires a combination of creativity, strategic thinking, and execution.
This person will work collaboratively with cross-functional teams including communications, marketing, product, design, and support to roll out targeted social media campaigns and manage patient issues online.
You'll be expected to work independently, working proactively to drive the social media program.
You'll be challenged and encouraged to think outside the box on creative and experiential ideas.
You will play a key role in communicating to our customers and key stakeholders within the company, so you must be comfortable, confident and professional at all levels.
Actively listen and build MyEyeDr.
's brand within the social community by proactively overseeing and engaging content related to our industry, customers content, influencers and/or developers.
Tag and track themes and sentiment on brand content for positive, neutral and negative commentary to gather insights, feedback and report to be shared with the broader team.
Serve as liaison between cross-functional teams including communications, product, and marketing support and growth to get ahead of potential issues and respond to questions and comments on social media channels directly or loop in the right team to jump in.
Lead social media engagement campaigns that support specific communications and marketing initiatives including product launches, company-wide announcements, and other campaigns.
Help build from the ground up customer care social media brand voice to help position the company as a nationally recognized and beloved brand Respond to and monitor conversations with customers and influencers across social media platforms, including Facebook, Instagram, LinkedIn, Pinterest, and Twitter Leverage Social Media Tools daily to monitor engagement across social media and listen to emerging themes and trends Work on a collaborative and cross-functional team, working closely with the Brand Marketing, Patient Care and Performance Marketing teams Track and measure success of social media engagement initiatives Ensure all social media engagement is consistent with branding, positioning, voice and messaging Working in a fast-paced environment that values self-starters, solid judgment and fast decision-making 2-3 years experience in social media marketing and/or brand marketing, healthcare industry or retail industry experience is a plus.
Multi-location social media experience is a plus We are in search of that unique individual who is inspired by a career focused on helping others and providing quality care while continuously growing professionally and improving MyEyeDr.
in meaningful ways.
If this is you, we encourage you to apply so you can get your journey started with MyEyeDr.
where you can help people see, look, and be their very best.
Other details Pay Type Salary.
Estimated Salary: $20 to $28 per hour based on qualifications.
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